Being Creative in a Digital World
We live in a paradoxical world. On one hand we have the phenomenal growth of big data which is connecting humans faster than the speed of thought, yet we are fast becoming socially isolated as slaves to digital dopamine, fixing our gaze on a digital device glued to our hands. How big is big data?...
Pop, hiss, can you hear the air escaping from the media bubble as more and more people remember that media is of little use without being social. Like many people, Twitter is an easy dip-the-toe into the world of Social Media. It’s quick to get on board, easy to follow, tweet, retweet and have a...
I hate roll up banners! Just another job on the tick list of presenting yourself, or a business, at a trade exhibition or fair. Well on reflection, it’s not the banners I hate, moreover, it’s the lack of thought and creativity that goes into their design. There are a few popular mistakes that people make...
If you are as old as me, you’ve lived through the tap-i-dy-tap telex machines, the bleep-squeak-squeal facsimile machine, mobile phones, email and now all the social media platforms. It’s the technological progression of human communication. However, when it comes to designing a business card, promotional leaflet, website contact page etc, your contact details are still...
Do you worry about the right app to use to edit your photos or design an amazing graphic. Do you worry about which web site or blogging platform you need to be using to keep up with the latest publishing trends. You ponder over Wordpess.com v Wordpress.org and then people tell you about Weebly, Wix,...
Email is increasingly becoming a less efficient technology for human communication.A few facts . . .There are an estimated 250 billion emails flowing through the internet everydayClick though rates on marketing emails are typically 3%Top reason people unsubscribe - “I get too many emails”Estimates of spam emails are between 50 & 60%Decreased productivity costs due...