Roll up Banner - designs for success

Roll up Banners: Designs for Success

I hate roll up banners! Just another job on the tick list of presenting yourself, or a business, at a trade exhibition or fair. Well on reflection, it’s not the banners I hate, moreover, it’s the lack of thought and creativity that goes into their design. There are a few popular mistakes that people make […]

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Designing for Clarity: Contact Details

If you are as old as me, you’ve lived through the tap-i-dy-tap telex machines, the bleep-squeak-squeal facsimile machine, mobile phones, email and now all the social media platforms. It’s the technological progression of human communication. However, when it comes to designing a business card, promotional leaflet, website contact page etc, your contact details are still […]

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Being Creative in the Digital World

Being Creative in the Digital World

Do you worry about the right app to use to edit your photos or design an amazing graphic. Do you worry about which web site or blogging platform you need to be using to keep up with the latest publishing trends. You ponder over Wordpess.com v WordPress.org and then people tell you about Weebly, Wix, […]

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email spam - are you still in love with email.

Are you still in love with email?

Email is increasingly becoming a less efficient technology for human communication.A few facts . . .There are an estimated 250 billion emails flowing through the internet everydayClick though rates on marketing emails are typically 3%Top reason people unsubscribe – “I get too many emails”Estimates of spam emails are between 50 & 60%Decreased productivity costs due […]

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Social media images - is it hip to be square

Social media images – is it hip to be square?

If like me you love mathematics and Italy then you’ll probably come across a guy called Fibonacci; an Italian mathematician from the 12th century who became famous for his series of numbers known as the Fibonacci sequence. Let’s do some mathsLet’s start 1+1 = 2, This starts off our sequence 1, 1, 2Keep taking the last […]

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How making tea widened my life and business.

How making tea widened my life and business.

I recently made it to 50. I know, pretty cool hey, I’m told it’s the new 40. Time to celebrate the milestone.Well, whilst as milestone marks a distance – the length between two points – when and how do we measure the width of our life. Do we ever reach out and touch the sides?We […]

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The Digital Alchemist was born to be creative

I discovered I was born to be creative in Galway

A 60s child That was me, no hopes, no dreams, not a go getting goal in sight, just happy being fed, watered and my nappy regularly changed. But the seeds of creativity had been sown. I was born to be creative, I just didn’t realise it yet. A logical start to life A logical life […]

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Don’t give me your elevator pitch

Don’t give me your elevator pitch

The claustrophobic elevatorMy Dad could never take the lift, it was the claustrophobia, the confinement of sharing that little box with other people trying not to look at each other hoping they would be elevated to the next level and the doors would open to save them from human connection. I have a claustrophobic reaction to […]

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