Beyond SEO – fully optimise your website experience

Most of us know about Search Engine Optimisation (SEO for short); a methodology to optimise your site to make it attractive to search engines. It’s a blend of the content of your site with the behind the scenes HTML code, such as keywords, H tags, image alt tags and those various meta tags are all […]

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Getting your Blog started with WordPress

Getting your hands on WordPress – two choices “.org” vs “.com” So you’ve decided to start a blog and you’ve been told you should use WordPress, but you don’t now what to do next? If this describes you then read on. It’s Free! Yes, you can use WordPress for free, but as the saying goes […]

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Customers Wanted – only good ones need apply

Now we all know there are lots of business review websites – you’ve stayed in a terrible hotel, so the first thing you do is post a 1 star review. Well I wonder how many business owners would like to be able to review their customers. The ones that are uncourteous, rude and  frankly obnoxious. […]

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Do you need a website?

Of course you do, well I’m a web designer . . . ! Well let’s think about it for a moment. I was having my hair cut just the other day and we got talking about web design. I asked my hairdresser if she had a website and she said, “no, I just use facebook”. […]

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Sales Route Funnels in Action

Can you lead a horse to water and make it drink? I’m talking about, sales route funnels . . . let’s look at an example www.customgiftwrap.co.uk and start at the home page; now ask ourselves . . . “What do we want a visitor to ultimately do when they arrive on the site?” In this […]

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Where do you hide your engaging content?

I call it the origami of SEO . . . above or below the fold? So you’ve mastered the 3 key search engine optimisation building blocks . . . you’ve got that quizzical look? . . . Content – Content – Content! Now, stop and think for a while, how does Google know you’ve got […]

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5 tips for eCommerce success

Developing a truly successful eCommerce website is no mean feat. Yes I’ve seen those tweeters offering online shops for £299 or less . . . and less, but getting it right is far more then just the shopping cart technology. Trust me, I’ve been there and got the T shirt. The one word that sums […]

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Quick’n’Easy SEO tips

SEO you ask? Search Engine Optimisation I say, well, if you are still with me, then read on. After far too many years of developing websites, Fizzy has grown up with the constant challenge of optimising website designs, and their content, to improve their rankings on Google and the like. Yes, it’s the holy grail […]

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