Being Creative in a Digital World
Most of us know about Search Engine Optimisation (SEO for short); a methodology to optimise your site to make it attractive to search engines. It’s a blend of the content of your site with the behind the scenes HTML code, such as keywords, H tags, image alt tags and those various meta tags are all...
Of course you do, well I’m a web designer . . . ! Well let’s think about it for a moment. I was having my hair cut just the other day and we got talking about web design. I asked my hairdresser if she had a website and she said, “no, I just use facebook”....
Can you lead a horse to water and make it drink? I’m talking about, sales route funnels . . . let’s look at an example www.customgiftwrap.co.uk and start at the home page; now ask ourselves . . . "What do we want a visitor to ultimately do when they arrive on the site?" In this...
I call it the origami of SEO . . . above or below the fold? So you’ve mastered the 3 key search engine optimisation building blocks . . . you’ve got that quizzical look? . . . Content – Content – Content! Now, stop and think for a while, how does Google know you’ve got...
SEO you ask? Search Engine Optimisation I say, well, if you are still with me, then read on. After far too many years of developing websites, Fizzy has grown up with the constant challenge of optimising website designs, and their content, to improve their rankings on Google and the like. Yes, it’s the holy grail...