Being Creative in a Digital World
I failed last year. In January 18, I failed to set any new year resolutions. In fact throughout the year I failed to set any goals. Still, I made it through to December. Did I progress? Did I succeed? Did I get to where I was supposed to be going? I guess for all you...
Unless you have smellyvision on your TV what’s the point of perfume advertising? Every year on the run up to Christmas I’m thoroughly bemused by the big-budget creativity that emanates from the perfumery industry. “They are selling smells on the telly!” shouts my cynical brain. “How much are all these glitzy ads costing . ....
I bet you know how to use a pair of scissors, am I right? Well, now tell me you cut your own hair. I use this analogy when people tell me how fantastic such tools as Canva & Spark are for creating graphics and artwork. It’s a delusion to think these tools will make someone...
Do you remember your first paycheck? You’d been dreaming about buying those smart pair of shoes or new pair of Wrangler jeans from the shop in the high street you walk past on your way to work every day. My first paycheck was way before the days of online shopping so off to the high...
Who’s influencing your thoughts? Are you hearing what you hear, are you seeing what you see? What are your thoughts, where do they come from and where do they go when you’ve finished with them? Have I made you think? Was that me influencing you to think? Buying and Not Buying Stuff For the first...
Not a day goes by when I’m in need of that perfect picture that sums up a thousand words. Be it an image for a blog post, a social media graphic, an eye-catching leaflet . . . you get the idea. When I started out, my tool of choice was my good old 35mm film...